Dave Trott and I often talk about living in the future.
Take now for instance.
Being a space geek lite I’ve downloaded the NASA App to my iPhone. I click on the touchscreen to see where the space station is. Up comes Google Earth and it tells me that the Space Station is over South America heading East into the North Atlantic.
Then I see that they are in the middle of a space walk which I can watch on NASA TV.
So now I’ve got the real time position of the Space Station on my iPhone while I’m watching live TV from space. And of course they are broadcasting the astronauts talking to mission control.
Talk about living in the future.
40 years ago a third of the Earth’s population watched Armstrong step on to the moon. Today the future is so commonplace that nobody gives a monkey’s about what I’m witnessing.
So what the f*%k have I got to do to get a 25 x 4 mono press ad to be noticed?
We are surrounded by good things.
